Lee is a marketing strategist and entrepreneur with 25 years of experience turning early-stage tech ventures into category leaders.

He began his career at top Silicon Valley agencies, leading brand and demand efforts for early internet pioneers. He later launched one of the first Marketing-as-a-Service practices, giving startups access to fractional CMO leadership and full-stack execution.

As VP of Marketing and Product Experience at Deem (formerly Rearden Commerce), Lee led its rebrand and growth strategy—driving the company to a $1B valuation and eventual acquisition by Enterprise Holdings.

Lee also founded and sold an early e-commerce venture and most recently built Wishfinity, a social-commerce platform with over $1B in GMV.

In between, he’s helped scale dozens of VC-backed companies including Countsy, Vidrio Financial, Warehouse Exchange, Loyverse (acquired by Toast), and Loom.ai (acquired by Roblox). His work consistently drives positioning clarity, customer growth, and high-value outcomes.

At Spatial Capital, Lee helps founders sharpen messaging, build repeatable GTM engines, and turn novel tech into enduring businesses.